© 2018, Web Design, Copy Writing, Motion Design
OverviewThis Senior project focuses on the user experience of social media platforms and how we supplement each platform for basic human desires.
ApproachThe Wizard of Oz narrative is immortalized through it's characters, each seeking to satisfy basic human desires: to love and be loved, to gain knowledge, or to return home. In today's tech-driven society, we use the resources of the digital world to go on the same quests as these beloved characters. User data was gathered to document personal use of these digital platforms. The use of powerful imagery and quotes from this timeless story are used to connect digital platforms to the basic human desires that we share today.
ResultA series of stories and anecdotes are used as cautionary tales on how we misuse these digital platforms and how we can truly connect with one another. This project has received a thesis citation award from the University of the Arts.